The Adhesive Technologies business unit is a leading solution provider for adhesives, sealants and functional coatings for consumers, craftsmen and industrial applications. Henkel offers a multitude of applications to satisfy the needs of different target groups: consumers, craftsmen and industrial businesses. In 2017, the business unit generated sales of 9,387 million euros, 47 percent of total company sales.
Products from the Beauty Care business unit are available worldwide. Beauty Care stands for brand-name products in the fields of hair colorants, hair styling, hair care, toiletries, skin care and oral hygiene. Beauty Care is one of the world’s leading suppliers of hair-salon products. In 2017, the business unit generated sales of 3,868 million euros, 19 percent of total company sales..
Laundry & Home Care has always played an important role for Henkel: the company’s success story started with a product from this business unit. The Laundry Care business includes heavy-duty and specialty detergents, fabric softeners, laundry-performance enhancers and other fabric-care products. The Home Care portfolio includes hand- and automatic-dishwashing products, cleaners for bathroom and WC applications, and household, glass and specialty cleaners. Air fresheners and insect control products for household application are offered in select regions. In 2017, the Laundry & Home Care business unit generated sales of 6,651 million euros, 33 percent of total company sales.
“Creating sustainable value” is our purpose that unites all of us at Henkel. We want to create value – for our customers and consumers, for our teams and our people, for our shareholders as well as for the wider society and communities in which we operate.
Our corporate culture and our purpose, vision, mission and values unite our diverse workforce and provide a clear framework and guidance. Globally binding behavioral rules are specified in a series of codes. They provide guidance for the behavior and actions of our employees in all our business areas around the world.
Our purpose: Creating sustainable value
Our vision: Leading with our innovations, brands and technologies
Our mission: We want to serve our customers and consumers worldwide as the most trusted partner with leading positions in all relevant markets and categories – as a passionate team united by shared values.
Our values: Customers and consumers, people, financial performance, sustainability, family business
We have a clear long-term strategy which is based on our purpose, vision, mission and values. It is the foundation which helps us successfully to shape the future of our company.
By 2020 and beyond, we want Henkel to generate continued profitable growth, to become more customer-focused, more innovative, more agile and fully digitized in our internal processes and customer-facing activities. To achieve this ambition, we will focus on four strategic priorities and financial ambitions for the coming years. In addition, we aim to promote sustainability in all our business activities, reinforcing our leading position.
Within “Henkel 2020+”, we defined four strategic priorities:
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